Shawn Phillips was a wonderful guest on Heavy Muscle Radio last week. His stories about the founding days of EAS, the supplement biz of the ‘90s, "Muscle Media 2000" magazine, the personalities involved, and his philosophies of fitness and nutrition were entertaining and answered many questions I've had for years. It was riveting to hear the behind-the-scenes story of the sale of EAS, how the brand became so deeply involved with the NFL, and how EAS operated.
In bodybuilding, biceps are, without a doubt, the favorite bodypart for most of us to train. They tend to respond well to training for 90% of us, due to their strong neural pathways and above average blood supply, which almost guarantee muscle pumps. Not only do they respond well to training, but there is no other muscle that tends to be showcased by lifters. The wow factor of big, shapely arms cannot be overlooked, whether on the beach, on the bodybuilding stage or straining under a well-tailored suit.
I have an assignment for everyone reading this column: March to your local Vitamin Shoppe store and search the shelves for ALR Industries products. Odds are you'll only find a couple of Author's labels anywhere. The good news is, every Vitamin Shoppe has a corporate account with ALR through their regional buyer; and individual store managers can request specific products. If you form a friendly relationship with the manager, you can ask him or her to request Chain'd Out.
Dr. Scott Connelly on Heavy Muscle Radio two weeks ago:
"The whole food pyramid is completely insane! . What it boils down to, in a nutshell, is that the less carbohydrate you eat the better off you are. "
(It's) "Amazing to me that mainstream medicine refuses to accept this premise. At the end of the day, you will get your ass kicked metabolically if you look at the food pyramid and jump for joy. "
Following is a four-day a week training program that will pack muscle on the most-stubborn frame - provided you consume the needed protein and calories and get adequate rest. (See part one of this feature: Teenage Weight Gain: The Art of Eating Big). The routines seem basic and uncomplicated but are guaranteed to kick your butt.
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